Promoting a local neighborhood computer repair business can be challenging when a business is in its start-up stages. This the period where the business has to build up a client base and spread awareness about the business. When a start-up business is limited to a small marketing fund, a simple but still effective and direct marketing tool is cheap printing of small printed materials such as flyers and brochures. Below are some effective print materials that can be used to market a local computer repair business.
Brochures- Brochures are handy but complete mediums of information about the services or products of any service or store. In the case of a home computer repair business, detailed service information should be provided in order for customers to identify the service they will require. Brochures also enable the use of graphics and photo images to supplement the information.
Brochures are handy and easy to pass around a residential area and office buildings.
Flyers- Flyers are even handier and faster to distribute than brochures. Flyers can serve as effective announcers of the business’ soft or grand opening. The flyers can double as discount cards or they can contain coupons that entitle customers to certain privileges or marked down rates on certain services. Flyers can also double as special gift coupons that enable free PC accessories to the first 100 customers. Cheap printing services is offered by online printing services that offer them at discounted prizes.
Posters- Posters may be larger than flyers or brochures but they can just be as effective when placed in a strategic location for maximum marketing potential. Posters placed in areas with a lot of locals can be remembered.
For example, posters can be posted near or beside the bulletin board of a residential gateway, transport terminal or mall entrance. They can also be posted in church and social clubs. Posters can be highly graphic and attract attention with full-color printing.