Article by Jeromeutall
Design and Print Your Own Custom Double-Sided Business Cards for a Lasting Impression – Other
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When you think of a business card, most likely you will think of a tiny piece of paper with information typed in tiny font on one side. For a number of decades, this method of sharing personal and business information and expanding cooperative networks has been famously successful. Recently, many businesses have begun to use double-sided business cards, putting more information and more creative images on them. For most of these businesses, there have been positive results and a more lasting impression among customers and associates with these cards.
Though business cards have had its most recent standard form for many decades, they are notorious for having tiny font with either not enough information or else too much squeezed in such small space. These days, with the influence of on-demand internet and online marketing on all aspects of business and society, many businesses have had to make various adjustments in the ways they go about certain things. While it may seem relatively insignificant, handing someone a highly stylish double-sided business card, with a more creative and intelligent design, will have a lasting effect on people. Compared to the traditional business card designs, these cards will usually be much easier to read, as well as better able to project the image or philosophy a company would like to promote.
In first considering a double-sided business card design, there may be a tendency to try to fill the space up with as much information as possible. However, rather than thinking of having more space for more information, you should think of it as having more space for better placement of information. The same goes with images as well as text, since crowded images can distract a reader’s attention away from the information, which is the most important. While this is not necessarily a situation of less being more, it simply means that there should always be considerable thought and planning into the what images, information, fonts and layouts will be used.
Double-sided business cards give companies a better chance to display their logo and tagline more vividly, without sacrificing any other important information like email and web addresses. Many businesses have begun to use one side as a means to display other relevant information, such as upcoming events, information about their niche or products, even local sports schedules. Companies that provide services can use the extra side of the business card to list those services, as opposed to the old way of squeezing them on one side with all the other information. In addition to their function as contact cards, double-sided business cards can also be used as coupons and incentives cards, especially for cafes and restaurants. See the make your own t shirt.
With the increased saturation of a lot of different industries and niches, very often a company’s image is the only thing that will give or take away an advantage. Along with online marketing, other strategies like guerrilla street marketing are becoming more useful for directly reaching out and connecting with consumers. sSurprisingly, one of the more effective tools in helping carry this process out has proven to be the double-sided business card. Check out the wall decals.
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